How do you rate, rank and compare your food assets to those of your competitors? How do you value a Food asset? How do you assess its growth potential and opportunity?
Through our proprietary Food-VXTM software and Food Asset Valuation Model (FAVM), we deliver the most comprehensive and actionable evaluation of food assets. Our quantitative Indexes, Innovation Spaces and Matrix enables us to assess each Food asset on multiple Metrics. And our proprietary set of ‘behavioral bricks’ capture and quantify the consumer “behavioral surplus”.