Food Product Evaluation & Due Diligence

Challenge the status quo and add value through our comprehensive approach to assessing food & beverage industry products & services

Using our proprietary audit methodology, our client company’s products are assessed in a holistic manner, focusing on both qualitative and quantitative dimensions associated to marketing and consumer behaviour.

Food Innovation Matrix

Our evaluation places each product on the innovation matrix comprising of four quadrants: Visionary, Follower, Solutionist and Trial & Error, each defined by a set of quantifiable variables.

Independent Third Party

Taking into account the consumer’s perspective, product price point, reach points, generational preferences, business model etc., we support our clients as the external (neutral) catalyst in creating unparalleled, distinguished value. Our recommendation based on the audit serves as a highly strategic viewpoint that otherwise would remain untapped.